BRITVIC SOFT DRINKS LIMITED

Start Licensing represent Britvic Soft drinks brands in licensing:

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  • Robinson’s – the UK’s favourite squash range – the number one soft drink in the take-home market.
  • Robinson’s Fruit Shoot – the number one children’s brand in the UK.
  • J20 – the number one packaged soft drink in the licensed channel.
  • R Whites Lemonade – still going strong and most famous for the secret lemonade drinker.
  • Tango – a modern icon , famous for its irreverent sense of humour.

All Britvic’s brands are supported by high profile advertising , PR and promotion.

This includes sponsorships such as Robinson’s association with the Wimbledon Tennis Championships , innovative marketing activity like the J20 Pub Quiz and Fruit Shoot’s involvement with the hut TV show Skillicious.

Licensees set to launch in 2011 include: Thornycroft for Tango Confectionery. Make Up Factory for toiletries & cosmetics. Monty Bojangles for Robinsons & Robinsons Fruit Shoot confectionery. TPD for Apparel. Husky Products for mini fridges.

See: www.britvic.com

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INTERESTING FACT

Britvic have a visitor centre and education facility at their Beckton site.

Useful Links

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Our Philosophy

Start Licensing work with a range of licensees and are noted for a positive approach to new business. Please feel free to call us to discuss licensing any of our properties. We are always open to discussing new areas for licensing and prepared to develop new business areas with licensees.