JACKIE (D C Thomson & Co. Ltd)
Target Market:
- Women 25-50
Jackie was a best selling magazine in the 1970s aimed at teenage girls. At its height, it sold nearly 1 million copies per issue.
Recognising its unique potential for licensing, Start Licensing and DC Thomson have developed a very focused licensing programme targeting Women 25-50, including many of the original readers.
Licensed products to date include:
- Carlton Books with a range of Best of Jackie books which have been on the Christmas best seller list;
- Half Moon Bay with a range of stationery and gifts products including knitting kits, greeting cards and fridge magnets;
- EMI Music with a compilation album of music derived from the 1970s and bands that featured in the original magazine.
Retailers as diverse as Joy , Borders and Past Times have stocked Jackie licensed products.
Other archive magazine titles from D.C. Thomson such as Twinkle , Blue Jeans , Mandy and Judy are being readied for licensing.
INTERESTING FACT
Jackie Magazine was featured on a hour long BBC2 documentary in 2007.
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Our Philosophy
Start Licensing work with a range of licensees and are noted for a positive approach to new business. Please feel free to call us to discuss licensing any of our properties. We are always open to discussing new areas for licensing and prepared to develop new business areas with licensees.
